Seller Representation

We conduct an accurate property valuation to determine the optimal selling price, ensuring you receive the best return on your investment. Accurate valuation is crucial as it attracts serious buyers and helps you sell your property quickly and efficiently. Understanding your property's true value also prevents underpricing, which can lead to financial loss, or overpricing, which can cause your property to linger on the market. We first understand the condition of your property, determine what the pros and cons are. Then, we prepare a detailed Comparative Market Analysis to asses the value of your property. Request a Free Property Valuation

We collaborate with a network of trusted partners who offer expert staging and presentation services to showcase your property’s finest features. From furniture placement to decor that complements the architecture, our partners create an inviting atmosphere designed to make a lasting impression on potential buyers. By enhancing each space’s appeal, our staging approach helps prospective buyers envision the property as their own, ultimately boosting interest and contributing to a faster sale at a higher price. Let us transform your property into an irresistible, market-ready listing.

We’re committed to securing the best terms and price for your property by representing your interests with skill and care through every negotiation. From initial offers to counteroffers and final agreements, we provide clear guidance, analyze buyer offers, and advocate for favorable terms that align with your goals. Our experience and understanding of the market empower us to negotiate effectively on your behalf, addressing any potential obstacles and ensuring the process is smooth, professional, and optimized to achieve a successful and beneficial outcome for you.

Our team develops and implements a tailored marketing strategy, utilizing online listings with professional photography and 3D tours if the unit is available for it, social media, traditional advertising, weekly open houses, and marketing events exclusive to brokers to reach a wide audience of potential buyers. The digital marketing channels we use include but are not limited to StreetEasy, Zillow, REBNY’s RLS, OneKey MLS, Apartments.com, Homes.com, Google, Instagram, TikTok, Facebook, and YouTube. Depending on the listing, we do also manage mailing campaigns and advertise at physical location such as billboards.

Our buyer screening process ensures that only serious, financially qualified buyers move forward, saving you time and avoiding unnecessary complications. For each offer, we require buyers to provide a completed and signed REBNY Financial Statement along with proof of funds. This documentation helps confirm financial stability and commitment, providing peace of mind in negotiations. By vetting buyers upfront, we streamline the sale process, reduce delays, create a smoother experience, ensuring each buyer meets high standards and aligns with your property goals and don't waste your time.

We oversee every detail of the closing process to ensure accuracy, timeliness, and a seamless transaction experience. From reviewing final documents to coordinating with attorneys, lenders, and other involved parties, we make sure all paperwork is correctly completed and submitted on time. We proactively address any last-minute issues, keeping you informed at each step so that the final stages proceed without delays. With our attentive coordination, the closing process is streamlined, giving you peace of mind as your transaction reaches a smooth, successful completion.